The Five Core Values of Social Media Technology for Business
December 30th, 2009 by Daniel DiRicoThere has been a lot of discussion lately about the measurement of social media and its return on investment (ROI). The expectation for 2010 is that we’ll see corporations large and small begin to clamp down on any social media marketing (SMM) spending that does not contribute to profits.
The big problem of course is that [...]
